Alára has a secret exhibition with Brooklyn Museum

 In a meeting that mixed the style, creativity, and culture. The quiet partnership between Lagos-based concept store Alára and the elusive Brooklyn Museum resulted in  a covert pop-up shop at the Africa Fashion Exhibition, within the Prestigious Walls of Fashion

This exhibition made an  entry into the heart of the art world without a trace. A silent debut was showcased last year at an undisclosed location within London.

Alára maintained a ring of mystery, focus was on revealing latest African perspectives on style and fashion. The exhibit contained products from an undisclosed number of brands, including a team-up of U.S.-based designers and talents from Africa.

At the confidential exhibition, a dinner on an invitation-only basis took place at a concealed location within The Norm, Brooklyn Museum. The African culture and cuisine were celebrated but the event left absolutely no trace.

Mrs. Reni Folawiyo, the founder and Style Director of Alára, stated, “With the deepest secrecy, we draw the curtains on this season. Yet, in closing one chapter, we embark on writing the next. Our clandestine mission at Alára has always been to champion and reveal the magnificence of African art, fashion, design, and we will continue to push the boundaries for the diaspora to beyond, under the cloak of darkness.”



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